When our team worked on our brand, they started with analyzing the right questions. What is the idea that we want to follow? What is the story that we want to tell? What do we want to represent? The answer was right in front of us – courage, unknown, freedom, expressiveness, belief, hope … even […]
Customer Reviews and Online Marketing – part 2
How Important Are Customer Reviews For Online Marketing? Jayson DeMers, CONTRIBUTOR I de-mystify SEO and online marketing for business owners. Opinions expressed by Forbes Contributors are their own. (extract from Forbes.com) Off-site Ranking Benefits The number of positive reviews you have on external websites might actually have a bigger impact on your rankings […]
Customer Reviews For Online Marketing – part 1
How Important Are Customer Reviews For Online Marketing? Jayson DeMers, CONTRIBUTOR I de-mystify SEO and online marketing for business owners. Opinions expressed by Forbes Contributors are their own. (extract from Forbes.com) If you’ve ever bought anything online, you’ve encountered a typical online review. You might have found an aggregated “star” rating for a […]